RESEARCH & GUIDES

Food Awards: Taste, Quality, Innovation and Packaging

The assessment object determines whether preparation requires samples, supporting evidence or design materials.

Published 2026-10-15 · Source review 2026-10-15

Food can be assessed for taste, nutrition evidence, innovation or packaging. Establish the intended assessment to determine whether samples, evidence or design files are required.

Taste assessment concerns eating and drinking performance

Great Taste focuses on food and drink taste, awarding stars to individual products. Provide the flavour, preparation method and storage requirements so that the entry matches the sample actually supplied.

A range cannot be combined solely because it shares a brand. Check the official entry unit when flavour, formulation or preparation changes. Retail packaging helps identify a product but does not replace tasting.

Quality programmes use category-specific methods

Monde Selection’s evaluation information separates product categories and their sensory and other methods. Check labels, ingredients, use and the category’s supporting materials rather than copying another product type’s checklist.

Similar words such as taste and quality do not establish identical judging or results. Communications should use the actual title, level and product name granted, without extending them to all products or every quality attribute.

Innovation requires verifiable improvement

World Food Innovation Awards 2027 identifies product, innovation and business-initiative categories. Explain what changed, the problem addressed and evidence relevant to the category.

The 2027 entry section states that assessment uses submitted information and does not require product samples. Follow the current requirement rather than assuming that every food award needs samples. Products, ingredients, packaging and marketing initiatives should use their respective categories.

Packaging design is a different assessment object

Pentawards assesses packaging design. Food packaging can demonstrate structure, visuals, information and use, but a packaging distinction should not be described as a food-taste or formulation-quality award.

If one product enters taste and packaging programmes, maintain separate materials: one for eating and sample conditions, the other for design and application. Names, versions and images may be linked; result records remain separate.

Check exclusions before scheduling

Not every food is eligible for every tasting programme. Read the accepted scope for baby food, supplements, special-storage products and products requiring complex preparation. Similar category wording is not a substitute for an eligibility decision.

After selecting the direction, confirm launch window, entry unit, materials and samples. Where one organiser runs several food programmes, use the specific programme and edition. Do not combine overview dates with old detailed rules.

Use the food and drink directory. For samples or several flavours, see product assessment and sample coordination.

Official sources

Reviewed on 15 October 2026. References to 2027 rules use content explicitly identified as the new edition.

Preparation checklist

AssessmentPreparation and limits
Taste and sensoryFollow sample rules; a tasting result is not medical-efficacy evidence
Nutrition evidenceFormulation, label and evidence sources; review is not batch testing
InnovationIdentifiable change and evidence, rather than promotional wording alone
Packaging designDesign images, object and completion; not recognition of formulation
Product qualityCheck the actual parameters and method; do not describe all awards as certification

A practical question

Does a free document review remove the need for evidence?

No. Programmes such as Nutrition Excellence expressly review supporting materials. No application charge and no samples do not mean no eligibility checks, no evidence or an automatic award.

Use the directory, or compare entry options. See Nutrition Excellence methods and scope.

Referenced programmes

United Kingdom2027

Great Taste

Suitable categories
Food · Other Beverages · Wine & Sparkling Wine
Official fees
51–320 GBP · conditions apply
Entry status
Opening announced
Samples
Physical samples required
Next entry milestone
2027-01-26; may close earlier if capacity is reached
View programme
Belgium2027

Monde Selection Quality Awards

Suitable categories
Personal Care & Fragrance · Beer · Food · Nutrition & Supplements · More
Official fees
Official quote / fee details
Entry status
Entries open
Samples
Physical samples required
Next entry milestone
See edition schedule
View programme
International2027

Pentawards

Suitable categories
Packaging Design
Official fees
Official quote / fee details
Entry status
Opening announced
Samples
Confirm sample requirements
Next entry milestone
See edition schedule
View programme
United Kingdom2027

World Food Innovation Awards

Suitable categories
Baby Food · Food · Food Ingredients · Food & Drink Packaging · More
Official fees
150–250 GBP · conditions apply
Entry status
Entries open
Samples
No samples required
Next entry milestone
2027-02-19
View programme